UPGRAIN is a Singapore food tech company transforming the world of carbs. With their proprietary UPGRAIN half-carb, high fibre flour, they create all the taste and deliciousness we love in wheat-based carbs, with less of what we don't. UPGRAIN's radically better carbs are made with 100% natural food-grade edible plant fibres without any preservatives or nasties. Welcome to the future of eating better, with half the carbs!